numbers

Know Your Numbers

Growth Strategies
January 21, 2025•1 min read

Running a business without tracking key metrics is like driving blindfolded. Metrics like cash flow and profit margins provide the actionable insights you need to make smarter decisions.

  1. Why Metrics Matter:
    Metrics reveal the health of your business. Without them, you’re guessing at best.

  2. Key Metrics to Track:

    • Cash Flow: Are you bringing in more than you’re spending?

    • Profit Margins: How much are you keeping from each sale?

    • Customer Acquisition Cost (CAC): Are you spending wisely on marketing?

  3. How to Start:

    Use simple tools like spreadsheets or accounting software to begin tracking. Regularly review and adjust based on what the numbers tell you.

Tracking even one metric can transform how you run your business.

What’s one metric you wish you understood better about your business?

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I help small business owners find better balance and healthier lives by guiding them through clear strategies to maximize profits.

Brett Ferguson

I help small business owners find better balance and healthier lives by guiding them through clear strategies to maximize profits.

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