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Revenue Is for Your Ego—Profit Is for Your Family

July 04, 20251 min read

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Revenue Is for Your Ego—Profit Is for Your Family

This week we attacked the biggest illusion in business: that more revenue means more success.

Monday: Chasing growth without fixing your pricing? You’re just building a bigger mess. Revenue hides a lot of sins.

Tuesday: Profit isn’t what’s left over—it’s what should lead the way. If you’re not aiming for margin, you’re playing the wrong game.

Wednesday: We revealed the most common pricing leak MSPs face: the false confidence of flat-rate bundles with no scope control.

Thursday: I shared a Profit Margin Worksheet that helps business owners spot margin gaps and fix them. DM me “Margin” if you want a copy.

Friday: We wrapped with this: you can’t scale what you don’t measure. If you don’t know your margin by service line, you’re flying blind.

Why This Matters:

Too many business owners grow themselves into stress and complexity. Real freedom comes from fixing profit first.

👉 DM me “Margin” or email [email protected] to get the worksheet and find your gaps.

Next week: We shift gears into the chaos creeping into your business—and how to take back control.

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